청바지를 입고도 격렬한 댄스를 출수 있을까,
사실 청바지를 입는다는 것이, 마음이 편하다는 것을 말해줄 지언정,
실제 몸이 편하다고 느끼기엔 무리가 좀 있었는데-
디젤(Diesel)이 자신들의 청바지인 조그진(JoggJeans)을 광고하기 위해 내놓은 이번 바이럴 영상은,
i-D와 함께 댄싱크루들을 섭외하여,
알파벳 A부터 Z까지 각각의 이름을 달고 있는 댄스장르들을, 청바지를 입은채 보여주는
Diesel: A-Z of Dance 영상을 만들었다.
한마디로 아주 편하고 표현력이 좋은 청바지라, 청바지를 입고도 댄스의 A to Z를 모두 보여줄 수 있다는 내용.
댄스의 A to Z에 포함된 장르와, 댄서/댄싱 크루는 아래와 같다.
A - Arabesque, Morgan Quinn
B - BGirl, Bgirl Terra
C - Chicken Noodle Soup, Terrance Dickson
D - Death Drop, Nick Lanzisera
E - East Coast Swing, Yani Marin & Nathan Kim
F - Finger Tut, John 'Pnut' Hunt
G - Grand Jete, Julia Cinquemani
H - Harlem Shake, Amanda Meade-Tatum
I - Indian Bhangra, Reshma Gajjar
J - Jumpstyle, Høps
K - Krump, Jigsaw
L - Liquid Dance, Philip 'Pacman' Chbeeb
M - Memphis Jookin, Lil' Buck
N - Northern Soul, Levanna McLean
O - OMG, Anthony 'Lil' Bob' Cabaero
P - Pole, Nicole 'The Pole' Williams
Q - Questionable, Reid Shapiro
R - Rumba, Emily & Junior Alabi
S - Step, 'SoulSteps' Maxine Lyle, Dionne Norton, Heather DeLeon
T - Twerk, 'TwerkTeam' Mizz Twerksum & Lady Luscious
U - Ultimate, Shofu Tha Beatdown
V - Vogue Hands, Javier Madrid of The House of Ninja
W - Whine, Ya' Waist Colleen Craig
X - Xpress Yourself, Ryan Heffington
Y - YMCA, Allison Chu at Next Models
Z - Turf FeinZ, Gary Morgan aka Noh-justice, Donald Brooks aka Torch, Eric Bossett aka Kidd Strobe,
Rayshawn Thompson aka Looney2smooth, Byron Vincent Sanders, Jr., aka T7, Leon M. Williams aka Mann
사실, 예전에 우리나라의 리바이스에서도 청바지가 편하다는 것을 보여주기 위해,
국립발레단의 단원들에게 청바지를 입혀, 발레를 하게 하는 광고를 제작한 적이 있었는데-
완성도 면에서는 리바이스의 광고도 꽤 괜찮았다고 생각한다.
디젤과 i-D가 A부터 Z까지 댄스의 모든 것을 보여준다. Diesel: A-Z of Dance, JoggJeans 바이럴 영상.
arabesque, b-girl, chicken noodle soup, death drop, east coast swing, finger tut, grand jete. harlem shake, indian bhangra,
jump style, krump, liquid dance, memphis jookin', northern soul, omg, pole, ?, rumba, step, twerk, ultimate, vogue hands, whine,
x-press yourself, ymca, turn feinZ
i-D / Diesel: A-Z of Dance
Director: Jacob Sutton
Executive Producer: Laura Holmes / Laura Holmes Production
Director of Photography: Jackson Hunt
Editor: Jarrett Fijal / Bonch
Motion Graphic Designer: Sebastian Lange
Production Manager: Pia Ebrill / Laura Holmes Production
Casting Coordinator: Molly Zinar / Laura Holmes Production
Local Producer: Wes Olson / Connect The Dots
Local Production Manager: Meghan Gallagher / Connect The Dots
Local Production Coordinator: Cassandra Bickman / Connect The Dots
First Assistant Director: Knoko Chappele
Production Assistants: Drivers Hank Hartnell, Jordan Jolliff, Diane Kim, Saul Luzeus, Paris Potter Studio Teacher Cyndi Raymond
Focus Puller: Rachel Fox
B-Camera Operator: Doug Porter
Second Assistant Cameraman: Steve Doyle
Camera Production Assistant: Nolwen Cifuentes
Key Grip: Tom Whitehead
Best Boy Grip: Matthew Lim
Grip: Ivan Acero
Digital Imaging Technician: Claire Fulton
Video Playback Operator: Kai Morrison
Gaffer: Brandon Musselman
Swing: Kevin Scaggs
Post Producer: Josh Falcon / Bonch
Colourist: Kevin Kim
Editor's Assistant: Anna Gerstenfeld
After Effects Artist: Matt Detisch
Photographer's Assistant: David English
Music Supervision: Pitch & Sync
Music: Le1f / Wut
Stylist: Tracey Nicholson
Hair: Tony Chavez / Tracey Mattingly
Make-up: Lisa Storey / The Wall Group
Styling Assistants: Camila Dominique Jimenez, Timothy Chernyaev, Ali Raizin
Hair Assistant: Mateo Sifuentes
Make-up Assistants: Megumi Asai, Hinako Nishiguchi
Seamstresses: Lauren Bradley, Caroline Flach
All clothing: Diesel, Diesel Jogg Jeans Diesel
Executive Producers: Marcus Ray, Eddy Moretti, Shane Smith, Suroosh Alvi, Andrew Creighton
Global Head of Video: Danielle Bennison-Brown
Video Commissioner: Jack Robinson
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